:: It is not a fashion: It is multitarget and multinational.
::: It is the most guarded brand of the world: controlled by 17 million fans
::: It is the most popular brand: everyday, it appears in newspapers, magazines, television and the on the radio.
BOCA IS ALWAYS A POSITIVE BRAND
It generates happiness or at least hope.
¿WHO ARE BOCA FANS TODAY?
: : : 41,1% of Argentine men.
: : : 39,4% of Argentine women.
CHAINS AND SUPPORT
::: It’s own TV Channel: Boca TV
::: Official Magazine: Soy de Boca
::: One of the most visited pages in internet: www.bocajuniors.com.ar
::: Shops of its own.
::: Boca Juniors’ thematic Bars.
::: Corners on the most important chains of retail sales.
::: Merchandising truck .
::: Campaign against piracy: 17 million controllers (fans) and a 0810-123-BOCA to receive calls and act against falsification
CHAINS AND SUPPORT
We also have the rights of the most important football players of our Team, to carry out advertisements, promotions or product’s images